In Part I of PR! A Social History of Spin I describe two encounters which helped me to understand the dynamics of publicity in modern life.
What “protocols of persuasion” did you glean from the two chapters in this first section of the book? Do you think that these lessons might be adapted to forms of publicity that leave the intended audience more aware and more capable of social action? You can respond or post here, and we can address these questions at the beginning of the seminar next week.